My client wants to send emails to specific contact segments from their Airtable CRM interface.
I can build an Airtable table for these emails, but I’d like to get data on which recipients have opened the email.
How would you go about doing this? Gmail has the read receipt functionality but it’s not available via API. I’m might have to use a 3rd party email tracker like Yesware. Curious to know if anyone has built a similar feature and which 3rd party tool is recommended.