Hey Makers ![]()
I’m Paulina, a freelance online marketing specialist based in Berlin. I help startups and small teams connect their marketing with the processes behind it, from planning campaigns to making sure new leads reach the right people.
Because generating an enquiry is only part of the job. Someone still needs to receive it, follow up, and know what happens next.
A little about me:
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Working in marketing since 2021
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Experience in B2B and B2C marketing, including working in a startup environment
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Make certified and Google Ads Search certified
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One person for marketing strategy, hands-on implementation, and automation
What I can help you automate with Make:
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Moving leads from forms and campaigns into your CRM
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Mapping contact data to the right fields
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Notifying your team when a new enquiry comes in
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Triggering confirmation emails and initial responses
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Connecting marketing and sales tools to reduce manual handovers
How I work:
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Understand your existing process and tools
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Identify where automation will actually help
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Build and test the Make scenarios, including potential error cases
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Document the workflow so your team understands how it works
One example from my work:
For thevalyoubox, I connected LinkedIn Lead Gen Forms with Pipedrive through Make, including a notification in Microsoft Teams and an automated first email to the new contact.
I also worked on the LinkedIn campaign strategy and setup, so the campaign and the lead handover were designed together.
A good fit if you:
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Are a startup or small team with limited marketing capacity
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Still copy contact details between tools
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Need a clearer handover between marketing and sales
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Want someone who understands the marketing goal and builds the workflow behind it
Which marketing task is your team still doing manually?
Feel free to reply with your current tools and the process you’d like to improve.