I am going to make your decision even harder, @Scott_Swain! I am using Xano for middle to high duty cases.
From my view:
-
Make Data Stores
If you want to use the lowest amount of operations and the fastest solution. The creation of Data structures is not that intuitive and only offers basis functionalities, but I feel like having the scenario execution and the Data Store within the same environment takes away connection or authentication issues. -
Airtable:
If you want to analyse your data and use it elsewhere. For example, in dashboards or other Airtable apps. Very scalable and user-friendly. More possibilities for the types of data that you want to store. -
Xano
For the bigger customers and larger amounts of data. A paid plan is definitely worth it, you can create many databases that you can use with different customers. Also, the function stacks and webhooks are very useful. I use it to create a production DB and replica DB, where the replica is used for any number of data-related analysis such as PowerBI connections, AI-analysis, etc…
Cheers,
Henk