Hi! How are you?
I’m Davide Allegri from “La Capsuleria Srl” a company based in Italy.
I have created a scenario to connect my Woocommerce with Facebook Offline Conversion.
With the aim of tracking the Online purchases of the website in order to have more data within the Facebook ads management to have more data for the optimization of my campaigns.
After several tests, I noticed that in my Facebook Business Manager in Offline Conversion Event Management, the Daily Purchases do not correspond to the total of the site’s BackEnd.
I wanted to ask you if you have a guide or best practices to better refine the passage of data.
Both in terms of data to be mapped and in terms of times (how many minutes to activate the scenario) and how much data (orders) to pass at once.
Thank you
Davide Allegri
Capsuleria Srl